July 12, 2023 2 min read

Montreal, Quebec (January 14th, 2020) Dovetail Workwear was born in the Pacific Northwest by three women wanting the best possible clothes while working hard indoors and out. Landscaping, farming, fixing your motorbike, whatever, they desired clothes that were comfortable, fit well, and that will last. Without anything on the market matching that description, they forged ahead with what is now a brand growing roots across North America.  Today they would like to announce the appointment of In-Sport Fashions Inc. as their Canadian distribution partner.

 

“The Canadian market is so varied that we needed experts to help us out North of the border. We couldn’t be happier to be working with In-Sport Fashions,” said Kyle Marie, a Dovetail Workwear founder. “It was important to find a group of people who understand what we are trying to do with Dovetail Workwear.”

 

Dovetail Workwear and In-Sport Fashions will provide Canadian retailers and consumers access to a line unique apparel from stretch denim jeans to overalls to insulated jackets. Dovetail Workwear envisions the future as all women fulfilling their personal potential, thriving in their work, and strengthening their communities.

 

Karine Laforest, the Vice-President of Sales and Marketing at In-Sport is on board, “Dovetail Workwear’s mission to encourage women to enter and succeed in non-traditional occupations is something we can get behind with pride. High-end workwear for women is something our team will be proud to spread across our Canadian channels.”

 

In-Sport Fashions will begin delivering products in fall of 2020.


About Dovetail Workwear:

Created by three women in Portland who wanted quality workwear that was made by women for women. Through the creation of apparel, Dovetail Workwear is providing tools that support women’s jobs and lives.

 

About In-Sport Fashions:

Founded in 1988 in Montreal, In-Sport Fashions Inc. is a recognized distributor in the Canadian sporting goods and footwear industries. The company has specialized in skiwear, outerwear, footwear, outdoor equipment as well as fashion sportswear and has launched and developed numerous renowned brands in Canada. With a strong commitment to providing cutting edge products to its retail customers for outdoor enthusiasts and athletes, the company has earned an outstanding reputation handling the highest quality products in a professional manner. 

 

Contacts:

Karine Laforest, VP Sales and Marketing | 1-800-465-9637 ext 23 | karine@insport.ca  
Stephanie Boucher, Brand Manager | 1-800-465-9637 ext 30 | stephanie@insport.ca
Mark Smith, Marketing Director | 1-800-465-9637 ext 28 | mark@insport.ca